7 Entrepreneurs Every Business Owner Should Follow

7 Entrepreneurs Every Business Owner Should Follow

The path to growing a small business is never easy nor obvious. Sometimes we could all benefit from being able to get inside the head of a good mentor. Lucky for us, more and more of the smartest people in business and life are sharing their insights online in blogs and podcasts. Whereas a few decades ago you’d have to buy books and attend talks in person, now mind-blowingly great advice is just a few clicks away! We’ve compiled a list of 10 of the best entrepreneurs that every business owner should be following. Their content and vision will help you cut out bad habits, embrace change and adopt growth strategies that will have an impact. Tony Robbins Instagram: https://www.instagram.com/tonyrobbins/ He was once known as an infomercial motivational guru, but Tony Robbins has built a business empire that does several billion dollars each year in revenue, and his business training program is considered one of the best. Elon Musk Twitter: https://twitter.com/elonmusk How could you NOT follow the real-life Tony Stark? Elon Musk’s ambition and talent seem not to be constrained by the same rules of the universe that the rest of us our bound to follow. The Rock Instagram: https://www.instagram.com/therock/ Dwayne ‘The Rock’ Johnson’s career has reached levels that we don’t think anyone expected (highest paid on Hollywood?!) other than Johnson himself, whose belief in himself seems second only to his incredible attitude and work ethic. Mark Cuban Twitter: https://twitter.com/mcuban The billionaire owner of the Dallas Mavericks has entrepreneurship in his blood. He’s high-energy, opinionated, confident, and willing to put it all on the line. And always takes the...
3 Things You Can Do Immediately To Get Better Response From Your Content

3 Things You Can Do Immediately To Get Better Response From Your Content

Not getting the fast results you’re expecting from your content marketing efforts? Don’t worry, you’re not alone. We talk to a lot of business owners and marketers, and many of them share that they feel like their content is often falling on deaf ears. Here are five things you can to today to get more response from your content. Find a More Intriguing Topic No, we aren’t suggesting that you start creating content about something else entirely just because it’s a more popular topic. But we ARE saying that you should do your homework to find the most intriguing angle on the topic you are writing on to give it the best chance at really resonating with your audience. One way to do this is to look at currently trending stories related to your topic. One of our old marketing mentors said that we should always “try to speak to the conversation that’s already happening in their mind.” He meant that if you can find a way to relate your message to something they are already paying attention to and focused on, you’ll have a better chance at getting their attention for yourself. Your challenge is to find a trending topic that’s already getting a lot of attention, and then tie your message to that topic in a creative way that doesn’t seem too forced!How to find trending topics? One of our favorite tools is Buzzsumo, whose free version is powerful enough to add a ton of value. Go play with it a bit and we bet you’ll be impressed! Spice Up Your Headlines In many ways, the headline...